2019年农机行业10大营销事件

管理学家德鲁克指出,基于顾客,企业只有两项最基本的职能:营销和创新.在当下农机行业进入存量竞争阶段,想要跳出同质化的红海,创新和营销变得特别重要. 2019年已过去,但它留下的印记却是深刻的,尤其是在农机营销领.笔者为大家整理出过去一年农机行业有重大影响的营销事件.     

Characterization of ovine strains of Mycobacterium paratuberculosis by restriction endonuclease analysis and DNA hybridization.

Restriction endonuclease analysis and DNA hybridization revealed five ovine strains of Mycobacterium paratuberculosis from South Africa had identical DNA patterns to an ovine strain from Canada. Genetically this strain type has features in common with the two major groups of M. paratuberculosis.     

A Tremor Syndrome With a Central Axonopathy in Scottish Terriers

A central axonopathy in 2 male and 1 female Scottish Terrier puppies from 3 different but related litters is reported. Clinical signs consisting of severe whole-body tremors and ataxia were first detected at the age of 10 to 12 weeks. They worsened with activity and excitement and diminished during rest or sleep. Two dogs also had paraparesis. In 1 dog the neurological deficits progressed over several months. Neuropathological examination revealed widespread axonal changes, vacuolation, and gliosis in the white matter of the central nervous system.     

Influence of 17-α-Methyltestosterone on Red Tilapia Under Two Thermal Regimes

Fingerling red tilapia ( Oreochromis mossambicus ± O. niloticus ) were orally administered 17-α-methyltestosterone (MT) under a warmwater (27.0 ± 0.5 C) and coolwater (21.5 ± 0.5 C) thermal regime. In the warmwater experiment, fish received either 0, 1, 5, 10, 30, 60, or 100 mg MT/kg feed for 75 days. In the coolwater experiment, fish received 0, 10, or 60 mg MT/kg feed for 75 days followed by a 34 day withdrawal period. After 75 days, fish receiving 60 mg MT/kg feed (best treatment) in the warmwater and coolwater experiments exhibited significantly higher growth rates than controls by 35.3 and 45.8%, respectively. Likewise, feed conversion among groups receiving 60 mg MT/kg feed in the warmwater and coolwater experiments were significantly better than the controls (1.14 versus 1.30 and 1.44 versus 1.77, respectively). During the withdrawal period, no significant differences in growth rates or feed conversion were observed between the control and treatment groups. MT treatment significantly affected the body composition (whole body and empty carcass) of the red tilapia in both experiments, elevating percent moisture and protein values, but depressing percent fat values. Results demonstrated that incorporation of MT into fingerling diets offers potential for extending the period when tilapias actively feed and grow in temperate climates.     

鼻气管鸟杆菌对鸡的感染及其防制

鼻气管鸟杆菌发现于 1 990年 ,自那时以来已在世界范围内被公认为一种呼吸道病原菌 ,可在肉用鸡引起原发感染或继发感染。对种鸡进行免疫接种是减轻鼻气管鸟杆菌所致经济损失的有效方法。     

Comparison of Three Solvent Systems for Extraction of Chlorophyll a from Fish Pond Phytoplankton Communities

Chloroform-methanol (2:1 v/v), absolute methanol, and 90% acetone were evaluated for their effectiveness as extractants of chlorophyll a from samples of phytoplankton communities collected from catfish ponds. Chloroform-methanol consistently extracted more chlorophyll a than either 90% acetone or methanol. Precision for the methanol extraction was also unacceptably low, with an average coefficient of variation of 17%. Average coefficients of variation for the chloroform-methanol and 90% acetone extraction procedures were 6 and 5%, respectively. Filtered samples should be steeped in chloroform-methanol for at least 4 h to obtain maximum chlorophyll extraction, and the addition of MgCO₃ to the extractant as a buffer is not necessary.     

Dietary Lysine Requirement of Juvenile Red Drum Sciaenops ocellatus

The dietary lysine requirement of juvenile red drum Sciaenops ocellatus was reevaluated in two separate experiments. In the first experiment, lyophilized red drum muscle was combined with an L-form crystalline amino acid premix to yield diets containing approximately 35% protein on a dry-matter basis. Gradations (0.25%) of L-lysine HCl were added to the basal diet containing approximately 1.0% lysine. Each diet was fed to triplicate groups of juvenile red drum initially weighing 6–7 g for 8 weeks. Based on growth and feed efficiency data, the lysine requirement (±SE) was determined to be 1.55% (±0.079%) of dry diet or 4.430% of dietary protein. In a second experiment, the lysine requirement of red drum was investigated with diets containing 35% intact protein from zein and red drum muscle. Each of the zein-based diets containing incremental levels of lysine was fed to triplicate groups of juvenile red drum initially weighing 1–2 g for 8 weeks. A crystalline amino acid test diet serving as a control in this experiment significantly outperformed the zein-based diets, and palatability of those diets was questionable due to an obvious change in feeding behavior of the fish. Due to the inferior performance of the fish fed the zein-based diets, the authors were not successful in determining a requirement with these diets. Thus, a lysine requirement of 1.55% of dry diet (4.43% of dietary protein) as determined in the first experiment is recommended for juvenile red drum.     

The relationship between feeding and fertility in dairy cattle]

The possible relationship between nutrition and fertility in dairy cows are reviewed. Study of the literature shows that opinions on the effect of the various nutrients differ markedly. The conclusion which can be made is that in countries where standards of dairy farming are high, nutrition only plays a minor role in the problem of herd subfertility. In the course of time deficiencies in a large number of minerals, trace elements and vitamins have been stressed as a cause of inadequate fertility. However cows are at present generally fed with a lot of well balanced concentrates and therefore deficiencies are very unlikely to occur. During early lactation every high producing dairy cow has a negative energy balance. In a number of cows this results in anoestrus and in a long interval from parturition to first insemination. Overfeeding during late lactation and the dry period does not adversely affect subsequent reproduction but may cause puerperal disorders. The relation between protein nutrition and fertility is complex. Protein effects on fertility are minor. Problems can arise if there is a combination of a high percentage of crude protein (greater than 18%), a high rumen degradability of the protein and a low energy content of the diet. The value of metabolic profile tests is minimal because they do not differentiate between normal herds and herds with fertility problems.     

Evaluation of an electronic device used as a quick screening method to detect changes in the red cell content of the blood in horses participating in endurance trail rides

Dehydration, to varying degrees, will inevitably occur in horses participating in endurance trail rides. This water loss is directly related to the amount of body water lost through evaporative cooling, that in turn being related to the amount and rate of work performed, and to the environmental temperature and humidity.An electronic apparatus that can substitute for the conventional and time-consuming venous haematocrit was developed to measure the animals' hydration status. The mechanism of this electrometer is based upon the relationship between the red cell content and the electrical conductivity of the blood. The electrometer reading gave a significant correlation (p<0.001) with the venous haematocrit, thus indicating that the electrometer is a reliable apparatus for determining the animals' hydration status within seconds of venepuncture.