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“双循环”新发展格局下农产品电商政策优化建议
引用本文:张加豪,杨翔惠,吕丹.“双循环”新发展格局下农产品电商政策优化建议[J].农业工程,2021,11(7):143-147.
作者姓名:张加豪  杨翔惠  吕丹
作者单位:武汉东湖学院经济学院,湖北 武汉430212
基金项目:武汉东湖学院科研团队项目(2021dhtd03);武汉东湖学院2019年度青年基金项目(2019dhsk005);湖北农村社会管理创新研究中心基金项目(HNC2020001);湖北省高等学校优秀中青年科技创新团队计划项目(T201733)
摘    要:“双循环”新发展格局是推动农业现代化的重大机遇,是我国小农经济走向现代化的根本途径。农产品市场作为我国最基础的贸易市场,具有推动我国内需发展的巨大潜力,农产品电子商务在其中则发挥了重要的作用。根据前期在湖北省宜城市的调研,发现推行农产品电子商务发展还任重道远。在对已有文献分析的基础上,对传统的农产品电子商务政策进行梳理、研究,分析了政策中规划不全面、执行不到位的问题,并提出通过从供给型、环境型、需求型3种维度的政策工具来优化农产品电商政策的建议。 

关 键 词:双循环    农产品电商    政策优化
收稿时间:2021/2/16 0:00:00
修稿时间:2021/2/16 0:00:00

Optimization Suggestions on E-commerce Policy about Agricultural Products under New Development Pattern of “Dual Circle”
Abstract:New development pattern of“dual circle”is a great opportunity to promote agricultural modernization,and it is the fundamental way for China's small-scale peasant economy to move toward modernization.As the most basic trade market in China,agricultural products market has a great potential to promote development of domestic demand in China,and it has played an important role in it.According to preliminary survey in Yicheng City,Hubei Province,there was still a long way to promote development of agricultural products e-commerce.Based on analysis of existing literature,traditional agricultural products e-commerce policy was sorted out and studied.Problems of incomplete,implementation in the policy were analyzed.it was put forward to optimize agricultural products e-commerce policies through policy tools from three dimensions:supply,environment and demand. 
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