| 农业机械展会宣传报道策略 |
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| 引用本文： | 王大庆.农业机械展会宣传报道策略[J].农业工程,2017,7(4):27-28. |
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| 作者姓名： | 王大庆 |
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| 作者单位： | 中国工业报社，北京100038 |
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| 摘 要： | 会展经济的蓬勃发展，不仅繁荣了市场，也促进了相关行业的发展。基于多年采访农机展会的实践，总结了写好农机展会报道的经验:提前策划、深度挖掘，在展会现场寻亮点、抓热点、找差距及看趋势，准确分析预测市场，力求全面及时反映行业发展现状与走势，将鲜活的内容呈现给读者。
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| 关 键 词： | 展会报道 记者素养 市场分析 趋势预测 |
Propaganda Report Strategy of Agricultural Machinery Exhibition |
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| Wang Daqing.Propaganda Report Strategy of Agricultural Machinery Exhibition[J].Agricultural Engineering,2017,7(4):27-28. |
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| Authors: | Wang Daqing |
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| Abstract: | Vigorous development of convention and exhibition economy not only prospers the market，but also promotes the development of related industries.Experiences in writing agricultural machinery exhibition were summaried based on the practice of interviewing agricultural machinery exhibition for many years.These experiences included plan ahead and deep excavation，looking for highlights，catching hot spot，finding gap and observing trend from exhibition scene.Market was accurately analyzed and forecasted in order to comprehensively and timely reflect the development of industry status and trends.Vivid contents were presented to reader. |
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